Demain la Terre (“Tomorrow the Earth”)
An inspiring association that aims to bring together and unify various enterprises that are all committed to choosing the sustainable development approach and in particular responsible farming.
Overview of the project
Demain la Terre is a non-profit organization (regarding the French law of 1901) of fresh or processed fruit and vegetable producers, gathered around a common project of sustainable development.
The objective is that Demain la Terre becomes a CSR reference in fruit and vegetable industry.
Demain la Terre, is :
- A gathering of producers committed to responsible farming
- A voluntary and controlled approach
- The guarantee of healthier and less risky produce
- The strength of a team
- A network of partners
Producing fresh fruit and vegetables that are healthier and risk-free for all.
implementation
2010
160 000 tonnes of certified fruit and vegetables.
To give to the consumer credible evidence of the producers commitment to responsible farming: responsible fruit&veg, healthier and risk-free for all!
organisation
Demain la Terre is a non-profit organization (regarding the French law of 1901) of fresh or processed fruit and vegetable producers, gathered around a common project of sustainable development.
This organization was created in 2004 with the aim of bringing together companies that want to think, experiment and develop the agriculture of the future, a third way between organic and conventional farming. Based on this shared vision, the Association has established a powerful tool: the Charter “Demain la Terre” which was finalized in late 2010, after three years of work with experts and technicians.
This Charter aims at providing consumers with credible evidence of this commitment, focusing on three priorities: health, taste and respect for the environment. The producers of the organization are striving for the implementation of this Charter as a truly integrated management tool for sustainability. The organization is very careful of the proper application of the Charter.
